Our Story

Steve & Dan's Fresh BC Fruit are third generation fruit farmers from Oliver, British Columbia, Canada. 

The story of our company can be traced back to a little town outside of Lisbon in Portugal. Years ago, our parents (Alvin and Helena), who lived in the same town in Portugal but immigrated separately to Canada, moved to the same area in British Columbia. Back in Portugal, Alvin, Helena, and their families were farmers, so it only seemed fitting to continue farming when they relocated in BC. This was the start of what is now known as Souto Farms. 

We (Steve & Dan Souto) saw a need for fresh, BC fruit in Alberta. Fruit stands were everywhere in BC, but, about 15-20 years ago, farmers' markets were just starting to gain popularity in Alberta. So, we decided to create Steve & Dan's Fresh BC Fruit - a family-owned and operated company dedicated to bringing the fresh fruit grown on Souto Farms, by our parents, to Alberta farmers' markets. 

While Steve & Dan's continues to grow, offering products from Souto Farms and other BC farmers, in more than 25 markets per week, we still operate as a small, family-run business. We have grown from hard-working farmers selling fruit to a trusted source of BC fruit, vegetables, juice, and snacks at Alberta farmers' markets. 

We recognize customers are becoming increasingly interested in the backstory behind the food they eat. We hope by browsing through our sites, you'll be able to learn more about the products we offer as well as the story behind each individual and farmer who makes Steve & Dan's possible. 

When you bite into a peach, apple, or pear, know you are supporting a family-run Canadian business who works hard every day to ensure you are receiving quality products. Most importantly, we want you to know how much love and respect goes into growing and/or creating our products. You are a big part why we can continue supplying fresh, BC fruit to Albertans. 

Steve & Dan's was built on three key values: community, integrity, and sustainability. Read more about our values here.

Our Family

Our Values


Behind the Scenes

FAQ

© 2016 Fresh B.C. Fruit

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